--- title: "April 5, 2006" url: https://technologyvoices.com/archive/2006/04/05/ description: "Entries filed on Technology Voices on April 5, 2006: So why does Marketing need Excellence?, Apple's Boot Camp lets Mactels run Windows XP, At What Price False." published: 2006-04-05 updated: 2006-04-05 --- # April 5, 2006 Published 2006-04-05 16 entries filed this day ## So why does Marketing need Excellence? Eric Kintz · VP Global Marketing Strategy & Excellence, HP · Platforms A colleague asked me recently whether Marketing and Excellence could fit in the same sentence….. This discussion got me thinking on the future of Marketing in the tech industry and the idea of this blog was born. So why does Marketing need Excellence? Filed at 6:49am ## Apple's Boot Camp lets Mactels run Windows XP [Kingsley Idehen](https://technologyvoices.com/blog/54/) · Founder & CEO, OpenLink Software Apple's Boot Camp lets Mactels run Windows XP : " Apple has today introduced Boot Camp, public beta software that enables Intel-based Macs to run Windows XP. It will be a part of Mac OS X 10.5 (‘Leopard’) whenever the next major update of Mac OS X arrives (probably in early 2007). Leopard will be previewed this August at the... Filed at 9:10am ## At What Price False Positives? [Matt Blumberg](https://technologyvoices.com/blog/36/) · CEO, Return Path · email/web/tech At What Price False Positives? As has been covered in many places, including Direct and The Wall Street Journal, Verizon settled a lawsuit yesterday over too aggressive spam filtering, or what we in the business call false positives -- filtering out legitimate, non-spam emails as spam. This is a huge problem that part of our business at Return Path, our Delivery Assurance Solutions group, has been fighting for years. The gist of the settlement is that Verizon is changing the way it filters spam to make sure more legitimate mail gets through, and that it is refunding various small amounts of money or free months of service to customers who complained about the problem. I am NOT a believer in lawsuits like this at all. Also, I think the act of filtering aggressively enough to catch the spam but not so aggressively as to cause false positives is a very... Filed at 10:05am ## Dave's Blog [Dave Hitz](https://technologyvoices.com/blog/90/) · Founder and Executive Vice President, Network Appliance Dave Hitz, Founder and Executive Vice President Filed at 11:02am ## SOA In Perspective [Warren Buckley](https://technologyvoices.com/blog/118/) · CTO, PolarLake This widely reported survey, commissioned by Diagonal, has been extensively covered in both the traditional press and 'blogosphere'. To summarize, over 80% of CEOs and CFOs don't understand SOA (or at least their IT Directors don’t think they do –... Filed at 11:06am ## Bob's Blog [Bob Royce](https://technologyvoices.com/blog/85/) · CFO and Executive VP, iUpload Bob, the senior citizen of the team, brings a slightly different attitude to the Company ensuring our creative ideas and exciting technologies are backed up with old fashioned customer service and sup Filed at 11:56am ## What We Do In Life Echoes In Eternity [Robin Dindayal](https://technologyvoices.com/blog/84/) · Director of Product Development, iUpload This blog has been authored by Robin Dindayal to allow you to gain some insight into his views on corporate blogging, citizen journalism, social networks, online communities and syndication. It will Filed at 12:00pm ## A Touch Of Microsoft Irony [Ben Forta](https://technologyvoices.com/blog/57/) · MX Senior Technical Evangelist, Macromedia · stuff My laptop is still out for repair, and Adobe IT sent me a temporary one so that I could at least connect to VPN and get some work done. Rather than configure Outlook on this temporary machine, I'm just using Outlook Web Access (the Exchange web interface). Filed at 1:00pm ## Duncan Campbell [Duncan Campbell](https://technologyvoices.com/blog/93/) · Vice President, Marketing, StorageWorks Division, HP Duncan Campbell's blog Filed at 1:35pm ## David Gee [David Gee](https://technologyvoices.com/blog/94/) · Vice President of Worldwide Marketing, Software, Technology Solutions Group, HP David Gee's blog Filed at 1:39pm ## Joe Hogan [Joe Hogan](https://technologyvoices.com/blog/95/) · Vice President, Marketing, Strategy & Alliances Managed Services, HP Joe Hogan's Blog Filed at 1:44pm ## Dan Socci [Dan Socci](https://technologyvoices.com/blog/96/) · Vice President of HP Services, Technology Services Marketing, HP Dan Socci's blog Filed at 1:48pm ## Yale Tankus [Yale Tankus](https://technologyvoices.com/blog/97/) · Vice President of Partnerships & Alliances, Management Software Business, HP Yale Tankus' Weblog Filed at 1:51pm ## Susan Underhill [Susan Underhill](https://technologyvoices.com/blog/98/) · Vice President of HP Global Certification & Partner Education, HP Susan Underhill's blog Filed at 1:54pm ## Ray Wu [Ray Wu](https://technologyvoices.com/blog/99/) · Director, Venture Management, HP Ray Wu's venture blog Filed at 1:57pm ## Hu Yoshida [Hu Yoshida](https://technologyvoices.com/blog/77/) · Vice President and Chief Technology Officer, Hitachi Data Systems Hu Yoshida, the CTO of Hitachi Data Systems, provides his insight into industry issues, discusses in his own words storage best practices, and provides realistic solutions to real storage needs in to Filed at 2:32pm [Back to the full archive](https://technologyvoices.com/archives/)